Yeah the commercial is creepy as hell.

Still, it's only commercially offensive while Axe is offensive to every sense you have.

I think it's too late for Old Spice. Men's consumer products brands like Axe (Unilever) and Old Spice (Procter & Gamble) have devolved into nothing less than cheap, tawdry, overtly sexual exploitation of women and weak-minded men. It's disgusting to me and I am a very horny creep to most of you. When I see ads like this, I generally flip the channel. I weak Issey Miyake and Jean Paul Gaultier anyway. Yeah yeah, I objectify women ( http://cnbcsucks.wordpress.com ), and you are probably right that there is no excuse for it (my excuse being to use all means necessary to help the Democrats win), but it seems that most of you ladies are either exceedingly smart and get my humor or at least are very tolerant. GOOD FOR YOU! You are all doing a great job...stay engaged and keep up the good fight. The best way to get back at these corporations that make profits by demeaning women is to VOTE DEMOCRATIC FOR THE NEXT TWENTY YEARS and hold these companies accountable for their messaging, for the way they promote an unsustainable and mindless consumerist society, for their environmental irresponsibility, and for a whole host of other sins. Once we have achieved a sustained regime change in this country, I think you will find a more respectful environment for women all around. Your misogynist-feminist pal, CNBC Sucks (and it does).

My guess is some older man wrote that ad, and it was approved by more old men who think the 1950's (with its severe oppression of women) was wonderful. Keepin' the little lady at home waiting to serve them was the ultimate ego-boost.
Ofcourse, now-a-days, women are allowed to work outside the home, which I am sure, pisses off the writers of that ad.

Erm, well. I actually think it was kind of funny. I think they're playing around with stereotypes. Provider is probably the last thing any of us was thinking of, which is the point of the video.

I get that it was sexist, what with the provider thing...but I must admit it made me laugh, what with the whole centaur-in-the-shower-not-realizing-he's-a-centaur thing. But I'm into absurd humor. (Particularly when it's offensive to no one. Such as this from Shapely Prose.)

Actually, I love the new string of Old Spice commercials. They all mock the ideal of the hyper-masculine male. Did you see the one where the Old Spice deodorant put hair on the guy's chest? Hilarious! The idea that a product will make you more or less manly is a crock and these ads are clearly aware of it.