Tag Archives: olympics
The 2012 Olympics were a breath of fresh air
Tweet A SYTYCB entry The games are over and the 2012 Olympics have officially closed. The opening ceremony didn’t hold a flame to the Beijing ones but with this already in mind, Danny Boyle did his best and applied his vision and the result was pleasant and entertaining. For me, however, it wasn’t the grandiosity [...]
Why the “Year of the Woman” is still another year of sexism
Tweet“I want to win as an athlete. I want to shine as a woman.” This is the tagline for a Pantene Pro-V commercial starring Olympic swimmer Natalie Coughlin. We all know that ads geared towards women are ridiculous and that beauty ads tend to equate products with ruling the world, or having it all, or [...]
Also tagged Beauty, commercials, female athletes Leave a comment
Olympic sexism
TweetThe fast-approaching Olympic Games should present a fantastic opportunity to combat sexist stereotypes by profiling talented and successful female athletes from around the world. With the release of a UK government report this week revealing that girls as young as 5 are worried about their appearance, and an Association of Teachers and Lecturers study showing [...]
Also tagged Sexism, sexism in advertising, sexism in the media, Sports 4 Comments
If it’s pretty, it’s not a sport